Table Of Content
"I see dreamscapes, and a strong focus on 3D in general, as way to push brands to be more distinctive in their visual assets; if you can dream it, you can create it." This headset allows wearers to interact with apps and digital content in a whole new way – we’re talking images that can expand to fill their environment, mixed-reality panoramas, and immersive entertainment. Iveta is a passionate writer at GraphicMama who has been writing for the brand ever since the blog was launched. She keeps her focus on inspiring people and giving insight on topics like graphic design, illustrations, education, business, marketing, and more. Many modern digital sticker collections fall into the huge category of abstract cartoon style, all conveying the sense of abstract art drawings, even stickers made of words. Fast forward to the present day, stickers have carved their way to the digital stage presenting an even greater diversity of styles, shapes, and colors that can be found in their physical form.
Sober-curious drinks branding
As businesses battle to survive the coming recession, good design will help them stand out visually, connect with their audiences, and create the brand loyalty they so desperately need. A couple of decades ago, creative types were in the vanguard of people sounding the alarm about climate change. But now that message has entered the mainstream, it's time for designers to look inwards at their own behaviour and industry. Beyond typography, branded content is another aspect of visual identities where she's seeing 3D gain more ground. "Materials, textures and animations are used to create highly engaging and imaginative visuals, breathing new life into storytelling techniques," she explains. "A perfect example is the Nike GTM app we worked on, where we turned users' fitness and purchase data into playful, personalised 3D profiles to tell their unique story and celebrate their unique journey with Nike."
What Are the Graphic Design Trends in 2024?
“I feel like this trend has been bubbling for a while and might reach a boiling point in the new year. You see brands opting for an almost carefree irreverence with cute, bubbly cartoon characters on what would otherwise have been pretty elevated or buttoned-up categories,” says Adeline Chong, creative director at Studio Chong. Sustainable design also emphasizes the importance of using recycled and eco-conscious materials in print and packaging design. Designers are integrating elements like greenery, recyclable symbols, and minimalist design principles to convey the message of sustainability effectively. It’s a trend that not only looks visually appealing but also aligns with the values of a greener future.
What Are the Graphic Design Trends for 2024?
McGee noted that she’s been loving all of the vintage elements coming back into popularity, including in her collection with Kohler, proving that these elements have staying power and will continue to be beloved. A popular element in the 1950s to 1970s, the conversation pit usually required a serious interior design commitment, as a recessed area dedicated to conviviality. For 2024, it returns as a much more informal feature, both as a modular seating composition and as semi-circular seating. An example to be experienced during Milan Design Week was Sabine Marcelis and Poul Cournet's Haus Dari seating system, inspired by North African seating and created for Design Space AlUla.
Two styles pop among others with being super trendy and hot in the current graphic design trends of 2023, and these are the neon and abstract cartoon sticker styles. Enjoy plenty of amazing examples that will load you with inspiration and expand your perspectives on how you see and create a design. Succeeding as a fashion brand means leading with cutting-edge practices, and for luxury brands, engaging AR and VR experiences is a clever strategy to appeal to early adopters.
AI can also help you animate static graphics and above you will see an example from the Secret Invasion series intro made with AI. Below, you’ll find remarkable AI-generated images suitable for your website design, poster design, social media posts, and more. To nail the trend in your own design projects, begin with a bundle of Art Nouveau vector elements to give your labels and layouts a suitably ornate border, before bringing in modern Nouveau fonts for a finishing touch. Individuals can now find their ‘modern tribes’ on social media platforms, forging connections based on shared interests and values, rather than geography. From hyper-realistic textures to surreal and quirky characters, it’s a trend that is likely to develop throughout the year, particularly as tools improve in terms of accessibility and variety, and more people master the craft.
Cleanability
For a more toned down approach, take cues from heritage brands like MacKenzie-Childs with their classic checkerboard pieces that look like they belong in a farmhouse, but can fit in just about anywhere. I don’t know about you, but my 2023 calendar is already booked with sourcing trips for vintage treasures at flea markets and antique shows. Of course, even nature-inspired designs can implement elements from a fictional, imaginative reality such as objects with vivid colors and even big bulky 3D letters. Check out some inspirational examples of product designs and commercial video projects that depict purely nature-inspired graphic compositions and amazing mixtures the fictional and the real. The main color palette of the Clean graphic design style presented on the digital stage, consists primarily of white, light beige, and whitish tints of other colors of the color wheel, all conveying the feeling of cleanliness in its purest form.
Trend #7: Simplified 3D Style
Flared serifs are the next evolutionary step from serifs, merging the cleanliness of sans serifs with the quirky character of serif styles. A kicked out ligature gives shape and character to logo designs and headlines for packaging, websites or magazines. We’re starting to move away from both the brash neons of the late 2010s and the putty colors of the early 2020s, and enter a much more interesting and chic era for colour in graphic design. This 2023 graphic design trend encourages designers to explore the paintbox with more creativity and openness. While neons served an attention-grabbing purpose on early apps and neutrals provided a calming palette in the wake of the pandemic, the new rich jewel colours of 2023 are infinitely more elegant, tonal and sensual.
If you’re still stumped on how to make your space more calming, Yacavone suggests taking a personal approach. Design a bathroom of your style with top-rated bathroom remodelers from Bath&ShowerPros. From an exhibition in a 1940s-era Modernist house to a blood-red sofa, the highlights of Milan’s annual design fair. Another example was Monica Armani's extension of her Allure O' collection for B&B Italia, with a new table offered in a variety of versions, including a low bistro option that matches the compact armchairs in this lower version. Swiss company DeSede, meanwhile, unveiled its new DS-888 Collina, a 'modular seating landscape' by Atelier Oi, imagined for an 'elegant and dynamic lifestyle,' and available in a multitude of compositions (and colours). The more classic end of the spectrum included Molteni & C's Augusto by Vincent Van Duysen, revisited this year from a relatively compact sofa to a multifunctional system that included this semi-circular version.
Milan Design Week 2024: 9 Design Trends Spotted by AD Editors - Architectural Digest
Milan Design Week 2024: 9 Design Trends Spotted by AD Editors.
Posted: Mon, 22 Apr 2024 20:50:37 GMT [source]
They use high contrast between foreground and background elements, making the content readable for people with visual impairments. This trend isn’t just about aesthetics; it’s about evoking emotions, fostering connections and inviting you to peek into the designer’s personal scrapbook of inspiration. Gone are the days of generic, faceless figures representing “everyone.” Instead, designers are incorporating visual elements that celebrate a broader spectrum of races, ethnicities, genders, abilities and body types. Adobe Sensei for example is a great AI sidekick for designers, powered by machine learning, built to elevate your creative flow.
The well-known Memphis art movement, which had its first apogee in the 80s, is now back on the graphic design stage with its bright colors, bold combinations, patterns of contrasting colors, simple and abstract geometric shapes. As more brands look towards a post-pandemic future marked by climate change and ever-evolving technology, it’s no surprise that we’re going to see brand identities with a distinctly futuristic flavour emerging in 2023. For businesses there’s certainly an advantage in embracing a futuristic approach to branding.
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